As part of a modernization of its fleet, Amtrak has ordered 75 new Siemens ALC-42 locomotives for their long-distance trains. A new livery system was commissioned—the seventh in their 50-year history—to signal the new fleet and carry the Amtrak brand.
    The graphic DNA of the Amtrak Travelmark was expanded on by translating the curves and applying a new colorway using red, navy, Amtrak blue, and reflective white arcs.

Launched in April 2022, locomotive 309 is the first to carry the Phase VII livery.

The Amtrak symbol—the Travelmark— provided the departure point for a dynamic and new livery system for the ALC-42 locomotive.

Creative direction by Wally and designed with Logan Sheehan and Kris Pelletier at Futurebrand.
Vehicle livery design
Implementation consulting

Wally Krantz’s Outside Order is based in Brooklyn, New York.

OO&Friends is a strategic design studio making creative thinking real.

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